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Why go to the movies instead of sitting on the couch?

For streaming and cinema lovers, what are the reasons why they prefer the big screen over the small one, and vice versa?

Roku and the National Research Group (NRG) recently conducted a survey in the United States to find out the habits of [abc]streaming[/abc] video users with regard to going to the cinema.

Cinema is becoming more attractive again££££

The options for watching content at home, particularly films, are becoming more numerous and some people no longer see much reason to go to the cinema, a trend that has become more pronounced during the health crisis, with Covid-19 having dealt a severe blow to the 7th art industry. However, the survey reveals that going out to sit in front of a big screen is not about to disappear (see our news item Cinema torpedoed by streaming? Not so sure…).

Cinema or streaming? The pros and cons…

A closer look at this study reveals the reasons why moviegoers (those who went to the movies at least once last year) prefer the big screen:

• Some movies should only be seen on the big screen: 50%

• Watching a movie with friends, family, or on a date: 46%

• Enjoying the experience of going to the movies: 46%

• Treating yourself: 44%

• The audio and video quality is better at the movies: 43%

In comparison, here are the arguments given by [abc]streaming[/abc] fans to stay at home:

• Cheaper to watch at home: 62%

• Being able to watch content at the desired time: 59%

• Appreciating being able to stay in your privacy: 45%

• Being able to pause or rewind at will: 45%

• More comfortable watching a film at home: 40%

And you? Give us your opinion on social networks Facebook, Twitter or Instagram