A brand and identity consulting company, Interbrand establishes a ranking of the world's best companies each year, according to a value based on an in-house financial estimate.
Samsung, the only Asian company in the Interbrand Top 5££££
In 2024, Samsung Electronics is proud of its fifth place, which it occupies for the fifth consecutive year. A great result when you consider the pedigree of the top four brands, in order, Apple, Microsoft, Amazon and Google, which also maintain their position compared to last year. In detail, Samsung is valued at $100.8 billion, 10% better than the previous year, and 62% growth over the last four years. In addition, Samsung remains the only Asian company in this Top 5.
In the words of YH Lee, President and Head of Global Marketing Office, Samsung Electronics££££
“The brand’s substantial growth this year is a direct result of our holistic approach to AI and our efforts to put this powerful technology in the hands of Samsung users around the world,” said YH Lee, President and Head of Global Marketing Office, Samsung Electronics. “Going forward, we will build even more on the qualities our users have come to love and expect.”