In addition to reigning supreme in the global TV market (see our news TV Market 2024: Samsung global leader for the 19th consecutive year), the manufacturer Samsung also dominates head and shoulders in the soundbar segment. For the eleventh consecutive year, Samsung ends 2024 in a leading position.
Samsung TV, zoom in on the figures££££
According to the market research firm FutureSource Consulting, Samsung holds 20.1% of the market in value of the soundbar segment and 18.4% in volume.
In the words of Hun Lee, Executive Vice President of the Visual Display Division at Samsung Electronics££££
"We are proud to remain at the top of the global soundbar rankings for the 11th consecutive year and believe this honor is a testament to our commitment to delivering premium audio experiences," said Hun Lee, Executive Vice President of the Visual Display Division at Samsung Electronics. "We will continue to lead innovation by elevating both sound quality and user convenience to create even more immersive home entertainment."