It is traditionally in September that Apple presents the new iPhones each year, and several weeks before the event, rumors are growing to try to give a precise date.
iPhone 15, Apple must choose between delayed marketing or limited stock?
It is thus Mark Gurman of Bloomberg -reputed to be reliable- who predicts that the event for the iPhone 15 will take place either on Tuesday September 12 or on Wednesday 13. The devices could therefore be pre-ordered from Friday 15 and put on sale. sale September 22. If Apple has been holding its presentation event at the beginning of September for years, it is to inflate its turnover before the end of the current fiscal quarter. Note, however, production problems revealed by recent rumors, which could at best limit the stocks of some of the four models - iPhone 15, iPhone 15 Plus, iPhone 15 Pro, iPhone 15 Pro Max - at worst delay their marketing until October.
Apple will officially announce its event about a week before it takes place.